The Modern Guide to Implementing an Omnichannel Retail Strategy

Clothing Store: Young Woman at Counter Buys Clothes. Friendly Retail Sales Assistant Gives her a Shopping Bag with New Clothes. Trendy Fashion Shop with Designer Brands.

What is Omnichannel Retail? Modern Behaviors, Modern Playbook In 1931, Sears encouraged its customers to shop the “modern way” with its 1,100-page catalog, free from the hustle and bustle of stores. And while Sears had brick-and-mortar locations, the company was an innovative retail phenomenon that stole hearts by shipping goods by mail order across a… Continue reading The Modern Guide to Implementing an Omnichannel Retail Strategy