Omnichannel—defined as an integrated, multi-channel approach to marketing and selling with a consistent customer experience—has been the latest buzzword in retail sales for quite some time now. But as buzzwords transform and trends shift, especially during the coronavirus pandemic, retailers must be able to be in front of their customers, on their preferred device… Continue reading Be Ready for Shifts in Consumer Behavior by Embracing eCommerce
Category: Retail
Brand Loyalty is Key to Driving Retail Business and Customer Engagement
Connection is key to building repeat business with retail customers and extends beyond the in-store experience. Capturing customer data to reward purchasing behavior, understand buyer trends, and communicate your brand purpose is monumental, especially when business needs to shift. Watch our video to learn more about how to drive business with customer engagement and… Continue reading Brand Loyalty is Key to Driving Retail Business and Customer Engagement
How to Set Up Web Services in Microsoft Dynamics Business Central
What is a web service? It is a protocol for sharing data across applications and systems. This is critical if you want to have a holistic view of your organization that includes data that exists outside of your ERP system. There are many areas within Microsoft Dynamics 365 Business Central that require web services…and setting… Continue reading How to Set Up Web Services in Microsoft Dynamics Business Central
Debunking the Retail Apocalypse Narrative with a Unified Commerce Approach
It’s all around you—“evidence” that brick-and-mortar retailing is dying. Yes, some big-name chain stores are closing their stores. This is true. But 64% of retailers are increasing the number of stores in 2019. Based on this article from Chain Store Age, “…in every single retail segment, there are more chains that are expanding their number… Continue reading Debunking the Retail Apocalypse Narrative with a Unified Commerce Approach
Online Marketplaces and Dynamics NAV ERP
Online Marketplaces and ERPs Congratulations, you’ve just signed a Deal with Amazon…now what? Over that past few years, Amazon and other online marketplaces have exploded in revenue, product offerings, and market presence. Amazon alone saw the number of items it offers grow from 232 Million in 2013 to over 488 million in 2015. Amazon Prime… Continue reading Online Marketplaces and Dynamics NAV ERP
Recording Reasons behind Discretionary Discounts
You’ve given your cashiers the ability to make discounts at the Point of Sale, you have also added limits to the amount of discounts they can give, it is now time to learn why a discount was given. Without clarity into why discounts are given, you will never understand the reasons behind your sales numbers.… Continue reading Recording Reasons behind Discretionary Discounts
How to Get Customer Data Without Being Intrusive
As retailers, Big Data helps drive decisions. We can better understand how many times a person comes to a store, what buying patterns to associate with our customers, which sales work, and so much more. By having access to consumer data, you open up a possibility to create lifetime customers that are loyal to your… Continue reading How to Get Customer Data Without Being Intrusive
Limiting Discounts in Your Point of Sale System
Occasionally, you will need to grant your workers access to give discounts, but you will also want to enforce when the discount is appropriate and when it’s not. If the shirt is supposed to be on sale and it isn’t ringing up at the discounted price, it’s probably a great idea to give your in-store… Continue reading Limiting Discounts in Your Point of Sale System