Measuring Retail Marketing Campaign Effectiveness: 3 Innovative Solutions

Discovering innovative retail software solutions for measuring retail marketing campaign effectiveness might initially seem daunting, but retailers can begin by focusing on three essential metrics that determine the triumph or efficacy of the promotional efforts. 1. Establishing the customer-sale connection Upon initiating a marketing campaign, a retail Enterprise Resource Planning (ERP) system can assist in… Continue reading Measuring Retail Marketing Campaign Effectiveness: 3 Innovative Solutions

New Features in LS Central 22.2

LS Retail’s latest release of LS Central 22.2 contains new features and improvements in usability and functionality. New features have also been added to the Hospitality, Hotels, Pharmacy, and Staff Management modules. Replenishment for BOM and Components This new functionality in Automatic Replenishment calculates the demand for individual Bill of Material (BOM) items and then… Continue reading New Features in LS Central 22.2

Get Ready for 2024: Learn about the latest eCommerce trends

The eCommerce industry continues to grow and mature. US eCommerce revenue is expected to top $1T in 2024 and account for nearly 20% of all retail sales. As we head into the second half of 2023 (and the holiday season), here are several eCommerce trends eTailers should have on their radar: The eCommerce landscape changes… Continue reading Get Ready for 2024: Learn about the latest eCommerce trends

3 Steps to Improve Effectiveness of Promotions with a Retail POS Solution

A retail POS software solution helps with inventory management, but it is also a great tool for relationship management, where sales, promotions, and discounts enter the picture. These tactics entice loyal customers to spend more, introduce new offerings, increase sales, and promote growth. That is why it’s important to maximize your POS solution so you… Continue reading 3 Steps to Improve Effectiveness of Promotions with a Retail POS Solution

What Luxury Retailers Can Learn from Amazon

In 2022, Amazon was the second largest retailer—both online and brick-and-mortar—in the world, and in 2021 became the top apparel retailer in the US. The company’s growth and market dominance have changed the retail landscape forever. But luxury retail specifically has typically landed outside this trend…until recently, that is. Luxury purchases have always been very… Continue reading What Luxury Retailers Can Learn from Amazon

Creating a Unique Retail Experience to Increase Sales

Online retail has dramatically impacted brick-and-mortar stores, leaving many traditional retailers struggling to find new ways to attract buyers. One strategy gaining popularity is to create a unique buying experience for the customer, something that will make the retailer shine among its competitors. This strategy has caught the attention of high-end retailers who seek to… Continue reading Creating a Unique Retail Experience to Increase Sales

How Do Retailers Stay Competitive? Six Questions to Ask

Customers are a moving target, especially in retail. Their needs and expectations are in constant flux, depending on trends, technology, the economy, and other factors. Retailers’ biggest challenge is how to respond and adapt quickly to stay competitive. Ask these six questions to keep your finger on the pulse of customer needs. 1. How are… Continue reading How Do Retailers Stay Competitive? Six Questions to Ask

Why Today’s Retailers Are Using Mobile to Increase Customer Engagement

By now, most retailers understand the importance of having an online presence. Unfortunately, too many of these companies are still underestimating the importance of mobile. It’s more than making your company website responsive on mobile devices. It means understanding mobile’s role in the buyer’s journey, from initial research to final purchase. A few statistics compiled… Continue reading Why Today’s Retailers Are Using Mobile to Increase Customer Engagement

Optimizing Inventory Reconciliation with a Retail Software Solution

You look at the shelf and then double-check the tablet in your hand. The retail software system says you should have five widgets in stock, but the shelf’s empty. If this kind of discrepancy occurs frequently in your business, you may have an inventory management problem: a setup problem in the point-of-sale software, incorrect barcodes, operational… Continue reading Optimizing Inventory Reconciliation with a Retail Software Solution

Microsoft Dynamics 365 Business Central’s Shopify Connector

In 2021, Microsoft announced a new partnership with Shopify and the goal was to offer a comprehensive solution between the eCommerce platform and Dynamics 365 Business Central. This partnership produced the Business Central connector in 2022, and this video provides an overview of the tool and its capabilities. This how-to video walks you through the… Continue reading Microsoft Dynamics 365 Business Central’s Shopify Connector